App Download QR Code Generator
Generate app download QR codes that link directly to your iOS or Android app on the App Store or Google Play. Drive mobile app downloads from print materials, packaging, events, and any offline marketing channel.
App QR codes bridge the gap between physical marketing and digital acquisition. Place them on product packaging, billboards, TV ads, print campaigns, business cards, and everywhere your potential users are. One scan takes them directly to your app's download page.
Best Practices
✅ Create Platform-Specific QR Codes
For targeted campaigns (iOS-only beta, Android-first launch), create platform-specific QR codes. For broad campaigns, use smart links that detect device type and redirect appropriately.
✅ Add Compelling Call-to-Action
Include enticing text: "Scan to Download" with benefits like "Track Your Fitness", "Order Food Fast", or "Save 20% with Our App". Explain value to increase conversions.
✅ Use Campaign Tracking
Add campaign parameters to measure which QR codes drive installs. Track by location, material type, or campaign. Use this data to optimize placement and budget allocation.
✅ Test Store Links Regularly
Verify links still work after app updates, rebranding, or store changes. Broken links frustrate users and waste marketing spend. Set reminders to test quarterly.